Tuesday, March 29, 2011

Urumi in 70 screens releasing on March 31

Santosh Sivan's magnum opus Urumi produced by August Cinema is confirmed to release in 70 screens in Kerala on March 31.

There is a lot of hype around this Prithviraj, Genelia, Prabhu Deva, Arya, Nithya Menen movie which has hit music by Deepak Dev.

Urumi is likely to be censored in Thiruvananthapuram on Monday, March 28. The film is being shown in two or more screens only in Thiruvananthapuram (Sreepadmanabha and Sri) Ernakulam (Padma, Sridhar,
Oberon Mall and Q Cinema) and Kozhikode (Kairali and Sri).

As per trade sources "the idea seems to have a limited release hoping that word-of-mouth makes it a hit".

Santosh Sivan, one of the producers and distributors said: "Urumi is targeted at mass audience since it embraces songs action and has very interesting actors from all over India. The film is a tale of romance,
friendship, revenge, and traces the arrival of the first white man, the gun, canon and other early weapons of war. It has all potential to be a big hit".

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